I always liked the concept of a fragrance someone could wear without it being too precious. I was trying to move away from the concept that fragrance is only meant to sit on a shelf and be dotted on the wrist, sparingly, for special occasions. Everything about Splash is meant to be more casual or lighthearted: the scents, the colors, the big bottle with its oversize proportions. All three scents are things that always smell good to me. They aren't ‘occasion' scents — they are meant to invite you to use as much as possible, whenever you like.
- Marc Jacobs
Sunday, April 06, 2008